Websites aren’t worth much if they can’t found by the right people. At Bridgetown Web Studio, we believe in building technically-sound, SEO-friendly websites that appeal to users and search engines. This means your most interested customers have the best chance to find you online quickly and easily.
Our Approach to SEO
The SEO landscape changes quickly, that’s why we develop organic visibility strategies that can grow with your business for the long term. We always use:
- Best practice website builds
- Comprehensive technical auditing
- Data-driven optimization
- Useful, relevant content
SEO informs everything that we do on our websites, from Content to Website Design and User Journey mapping. It’s part of how we help businesses increase their organic visibility where it matters most — with websites built to meet specific, actionable business goals.
The 3 Pillars of SEO
We approach SEO by optimizing for its 3 foundations:
1. Technical Structure
Companies that adhere to the webmaster guidelines set by the search engines, as well as web development best practices will be free of technical issues that would hinder search visibility & reach. By removing indexation obstacles, more of your content can be added to search engine indices, and more of it can be shown in their search results.
2. High-Quality Content
Websites that address the intentions of their target audience by providing the relevant information, product, or service they seek, will further extend search coverage & consumer reach.
3. Domain Authority & Brand Trust
Brands that engage in only ethical business practices & optimization efforts are often better established as authoritative resources of information or commerce within their industry.